I’ve had to flex my creative thinking muscles a lot lately while developing a new coaching program for design leaders. I block time for this work (I call it “deep thinking time”), and I really look forward to it. But, sometimes, I don’t feel particularly creative when the time arrives. Darnit! Luckily, I’ve learned a neuroscience trick to get my mind into the right state: Boost my dopamine, that chemical associated with pleasure, motivation, desire, and drive.
When our dopamine levels are high, we are better at divergent thinking—the ability to quickly generate a wide range of ideas. You can increase your dopamine simply by doing something you enjoy, like listening to music, exercising, dancing, or getting out into nature. It’ll shift how you feel, and you’ll be better able to access your creativity. For me, a quick walk in the woods by my house does the trick. Nature + exercise FTW!
However, if you’re already in an energized mood, don’t amp up your dopamine! Why? Too much dopamine has an adverse effect on creative thinking. Instead, neuroscience says you should limit your external stimuli, and instead, focus and jump right into brainstorming if you can. You’re ready!
